News Release

Komen: Boobs’ Best Friend?


LUCINDA MARSHALL, lucindamarshall at
Marshall is director of the Feminist Peace Network and just wrote the piece “Curing The Pink Stink,” which states: “After several days of unrelenting fury (much of it from long-time loyal supporters) that has severely damaged their credibility as our boobs’ best friend, Komen for the Cure has reconsidered its decision regarding funding Planned Parenthood (albeit with a statement that definitely leaves significant wiggle room). In the wake of what may well be the worst case of accidental re-branding ever by the organization that pinkified the world and took cause branding to epic proportions, we need to take a hard look at Komen’s very unhealthy advocacy and re-examine what if any role they should play in supporting women’s health. …

“Over the years, Komen has accepted massive support from corporations that make all manner of products that have been linked to cancer and hawked all manner of pink stuff with cancer-related ingredients. They have hammered about the need to be aware and get annual mammograms even while study after study has questioned this recommendation (and oh yeah, they have accepted contributions from the companies that make mammography equipment).”

See also: “Komen Statement on Planned Parenthood is a PR Move, Not A Policy Reversal

AP reports today: “The Susan G. Komen Foundation is teaming up with Seattle gun distributor Discount Gun Sales, LLC, to sell a pink handgun to help raise money for the breast cancer organization.”